About a year ago I stumbled across a twitter chat that caught my attention. At the time I was trying to amp up my activity on social media but didn’t know how to start engaging in conversations. That’s when I joined CHIchat, a weekly twitter chat where followers communicate with …
Sometimes we find ourselves liking the sound of a phrase, even using it in a sentence, but at the end of the day, we really don’t know what it means. In this case, I’m talking about the term: content marketing. Yes, everyone can wrap their head around “content” and “marketing”, …
Long gone are the days where the only way to tell a story is via newspaper print article. The digital space gives storytellers the freedom to get creative with content distribution. Now, we don’t just ask “what’s the story about?” without asking “how are we going to tell it?” When …
Yesterday I wrote about how to market yourself to employers with your personal brand and online portfolio. Today, I’m talking about what you …
This week I was asked to speak to a senior capstone class at DePaul University about the importance of creating a digital …
